Adidas delivers its eco-innovation to the golf course with its new Tour360 XT Parley limited-edition release.
So you’re hitting the links, but you also want to be sustainable in your lifestyle choices. We getcha. Fortunately so does Adidas, which has applied its collaboration with Parley for the Oceans to its newest addition to the Tour360 golf shoe line up.
Limited-Edition Release
The sportswear brand has created a limited-edition version of its popular TOUR360 XT made with yarns spun from upcycled plastic waste that was intercepted from beaches and coastal communities. The TOUR360 XT Parley is made in partnership with environmental organization Parley for the Oceans and is the first of its kind for the sport.
Presented in a unique ocean blue and aqua green colorway, the TOUR360 XT Parley utilizes repurposed and upcycled plastic waste that’s then incorporated as raw material into the upper of the footwear. This thread, spun from the upcycled plastic waste, comprises the entire upper of the shoe. Adidas works with Parley for the Oceans to intercept plastic waste which is then transformed into thread used to make high-performance sportswear.
Superior Design
The TOUR360 XT Parley is built on the TOUR360 XT eight-spike outsole with X-Traxion technology, so golfers will still experience superior traction and stability while knowing that as they walk the course they are helping protect the oceans.
From a performance standpoint, the TOUR360 XT Parley features a sock-like opening for optimal comfort while also offering full-length BOOST, the best cushioning in the game. The 360WRAP in the midfoot provides additional support and stability so that players can stay locked in throughout the swing.
Time For Change
The use of upcycled material falls in line with adidas’ overall strategy to use 100 percent recycled polyester in all apparel and footwear by 2024. By intercepting plastic waste on beaches and coastal communities, adidas is committed to the Parley A.I.R. strategy (Avoid, Intercept, Re-Design). While many other categories within adidas have created apparel and footwear utilizing upcycled plastic waste, this is the first in golf.
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