Swiss luxury watchmaker TAG Heuer presents the TAG Heuer Monaco Chronograph in a new dark blue rendition, a modern tribute to the collection’s racing heritage.
There are plenty of watches and watch brands associated with racing teams and motorsports, but few among them have the heritage of the TAG Heuer Monaco, an iconic timepiece that’s as part of motor racing as there checkered flag – and now it comes in a striking blue colour scheme.
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Introduced in 1969, the TAG Heuer Monaco quickly became one of the most symbolic watches in history. Its bold, square shape, left crown, brushed and polished case and blue dial were unlike anything else on the market then. Quickly becoming synonymous with the brand, it also turned out to be an industry favourite, amassing a following among racing enthusiasts and watch lovers alike, especially when Steve McQueen donned a Monaco in the 1971 film Le Mans.
The watch’s dark blue theme pays tribute to the Principality of Monaco’s racing tradition, with a contemporary twist. The choice of colour is a nod to the Mediterranean coast which hosts one of the world’s most prestigious races. The touches of yellow on the hands and hour markers provide a vibrant contrast, evoking the sparks that fly from racing cars at high-speed.
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The new addition features a robust case in titanium, known for its lightweight and shock-resistant properties, making it perfectly suited to the demands of high-speed motor racing. The case houses a striking skeleton dial that highlights the intricate workings of the Calibre Heuer 02 movement, combining mechanical beauty with functional precision. This design choice embodies the intricate craftsmanship and complexity synonymous with TAG Heuer, representing a hallmark of the brand’s approach to watch design.
Expanding the collection’s rich racing heritage to the TAG Heuer Connected watches, the TAG Heuer Monaco Chronograph and its skeleton dial are now also available as connected watch faces, bridging the excitement of the motorsports universe onto any wrists.
