There’s nothing like getting behind the wheel of a great car and putting pedal to the metal – even in Hong Kong, where you’ll be hard-pressed to go more than 110km/h (and that’s on a highway). But BMW Hong Kong are betting that the city’s connoisseurs are willing to invest in a beautiful car with the launch of two new models.
A Luxurious SUV
The epitome of contemporary luxury, BMW’s new flagship X7 is the pinnacle of the brand’s X Sport Activity Vehicle series. Marrying luxury, design and technology in an innovative, sleek SUV, the new car is an automotive masterpiece designed for the discerning modern gentleman.
True to BMW’s signature style, bespoke luxury elements are seamlessly integrated into the greater whole. When only the best will do, the Pure Excellence line features premium BMW Individual Merino leather seats feature embossed stitching, and comes equipped with electric adjustors and massage functions.
Technology is front and centre in these cars. Audiophiles will appreciate the Harmon Kardon surround sound system; while drivers will enjoy a smooth experience with Active Driving Assistant Professional, Active Blind Spot Detection. Did we mention that the panoramic glass roof can be swapped for the optional panoramic Sky Lounge LED roof which features colour-changing illuminations?
Little Deuce Coupe
BMW has also launched its much-anticipated 8 Series Coupé, a sleek ride that embraces performance, contemporary luxury, and state-of-the-art technology.
The luxurious sports care is presented in the same captivating Barcelona Blue metallic paint of the BMW M850iA xDrive Coupé, with the unique kidney grille and high-gloss black chrome grille bars providing a strong contrast.
This modern muscle car brings the race car experience to everyday driving with a lot sit, powerful lines and contours, side air vents and rear exhaustive tailpipe, along with Merino Leather multifunctional seats designed for performance driving.
Look for more automotive inspiration in Alpha Men Asia’s Auto section.